Continuing Education at CVOS Oral Surgery

Speakers: Shaila Kanji & Sadie McInnes, SmileShop Marketing

Topic: Marketing Online: Treating Your Digital Marketing Plan Like A Treatment Plan

It is critical for your practice to not only be where your patients are online, but to do so strategically so that there is a clear and measurable link between your invested dollars and your desired practice goals. In this webinar, attendees will learn how key pieces of a digital marketing plan must work together to ensure the value created by the whole far exceeds the sum of its individual parts.

LEARNING OUTCOMES:

Attendees will:

• Why a Marketing plan is important for your practice and for your patients.
• How using the tactics in a marketing funnel can benefit your practice growth.
• ldentify1ng your ideal patient persona and how to reach them.
• Targeting your marketing message around your patient benefits vs. your practice features.
• Building your practice growth today vs. building your practice for tomorrow.
• How to create a marketing budget and know if you are getting an ROI from your marketing efforts.

Date: Thursday, November 25th, 2021 @ 12pm (1 hour)

Location: Online

CE Credits: 1 credit

Questions? Contact Gavin Rouble at [email protected]

Speaker: Linda Anderson, Adult Ed. CTP, HD Dental Coaching

Topic: Strategic Scheduling: The Key to Being Productive, Not Just Busy

Productivity is a measure of how effective a person or process is at achieving the required outcome. Just because staff are busy doesn’t mean they are also productive. In this online seminar, attendees will learn how to take a strategic approach to appointment scheduling so that productivity is maximized and each provider is contributing to the overall goals of the practice.

LEARNING OUTCOMES:

Attendees will:

• Use the knowledge and skills required to properly engineer the appointment schedule (i.e., Doctor’s ideal day etc.)
• Schedule patients (new, hygiene and emergency) efficiently to create profitable, stress-controlled days
• Establish production goals for all providers and use these goals to properly engineer the appointment schedule
• Consult with each provider to establish his/her “ideal day” and strive to schedule accordingly
• Pre-block appointments for the upcoming month
• Schedule longer appointments for patients which results in less anesthesia, less time away from work and less stress for the clinical team
• Implement scheduling for financial goals and productivity

Speaker: Derek Hill & Cass Paolella, Hill Kindy Practice Sales & Realty Inc., Brokerage

Topic: Mapping Out Your Practice Sale: What To Do & When To Do It

Proper planning and preparation are critical to maximizing the sale price while minimizing the headaches you experience throughout the sale and transition. Whether you think you will sell your practice within 5 years or 15, as the saying goes, the best time to fix the roof is when the sun is shining. 

Build your plan today so that you may benefit from it tomorrow.

LEARNING OUTCOMES:

Attendees will:

• Discover what within your practice must be addressed 3-5 years before you intend to sell to prevent leaving money on the table.
• Achieve a smooth transition by learning what to devote attention to when you are about 18 months away.
• Gain insight into those “last minute” items you need to consider but are too often overlooked.
• Understand the significant monetary implications of not being properly prepared for a practice sale.

Join CVOS Oral Surgery & Straumann Presenting ITI Curriculum in Implant Dentistry – Foundation Level

A Comprehensive and high standard of dental implant education based on the ITI philosophy and principles of implant dentistry.

The course, which blends online learning modules, onsite presentations, and hands-on programs, provides a broad theoretical basis in implant dentistry. Participants will experience a structured learning approach to building successively on theoretical knowledge towards clinical implementation and first-hand experience to treating patients. The course concludes with assessment and certification process, where upon completion and successfully passing the final exam, the participant will be awarded an ITI Certificate in Foundational Level Implant Dentistry.

All didactic sessions will be completed online via the ITI Foundation Classroom and must be completed by the hands on date. The hands-on session will be in person at the venue listed on the course details.

BONUS OPPORTUNITY

Participants who successfully complete Foundation Level curriculum qualify for Intermediate level instruction, which builds on the knowledge acquired in the Foundation level by applying it in surgical placement and live patient treatment mentored by a CVOS oral and maxillofacial surgeon. On completion of the Intermediate Level course, you will acquire:

• Competence in the assessment, planning and performance of the surgery and prosthodontic treatment.
• Practical expertise in treating straightforward and minimally advanced cases according to the SAC classification

Date: TBD

Location: Didactic Sessions Completed Online

CE Credits: 26 Hours (Provided by the ITI)

Fee: CAD $895

To Register: Contact Dino Vlahavas at 905.630.9461 or dino.vlahavas@straumann 

Speaker: Timothy A. Brown, FRI, CEO & Broker of REcord, ROI Corporation Business Brokerage

Topic: How Industry-Level Factors Impact Practice Value & What Dentists Can Do To Respond

The value of your practice is not determined by controllable internal factors alone. Practice value is also heavily impacted by external factors at the industry level that practice owners do not have control over. It is critical that owners understand these factors and how so they can respond strategically, minimizing the risks and maximizing the opportunities of industry trends and changes.

Join us on May 13th when we are joined by Timothy A. Brown, CEO & Broker of Record at ROI Corporation, who will dig deeper into the effects that external factors have on practice value! Register Now!

LEARNING OUTCOMES:

• Gain an awareness of what external, industry-level factors pose the greatest risks and opportunities to their practice and its value.
• Gain a clear understanding of how these factors can positively or negatively affect practice value
• Gain insight into simple strategies that practice owners can take to effectively respond to the external factors having the greatest impact.

Location: Online

Audience: Practice Owners, Office Managers, Business Managers

Fee: Compliments of CVOS Oral Surgery and ROI Corporation Business Brokerage

Speaker: Derek Hill & Cass Paolella, Hill Kindy Practice Sales & Realty Inc., Brokerage

Topic: How to Avoid Common Mistakes When Preparing to Sell Your Dental Practice

It is never to early to learn how to avoid the most common mistakes dentists make when preparing to sell their practices. Whether you intend to sell your practice in the next six months or in the next six years, avoiding these missteps is critical. There is not much point in doubling the value of your practice only to give it away with an avoidable mistake.

Creating value in your practice is step 1. RETAINING value in your practice so it remains when you choose to sell is step 2! Register now to learn how!

LEARNING OUTCOMES:

• Discover how to create and implement proven strategies to guide you through the sales and transition process.
• Learn how to spot and avoid harmful advice, even when given with the best intentions.
• Find out the details you need to look after, and the ones your advisors can deal with.

Location: Online

Audience: Practice Owners, Office Managers, Business Managers

Fee: Compliments of CVOS Oral Surgery and Hill Kindy Practice Sales & Realty

Speaker: Derek Hill & Cass Paolella, Hill Kindy Practice Sales & Realty Inc., Brokerage

Topic: REBUILDING YOUR PRACTICE’S VALUE DESPITE COVID

Maximizing the value of your practice is not as simple as seeing as many patients as possible. When practice value is determined, many different factors are assessed to arrive at the end number. It is critical for practice owners and managers to understand how to create this solid economic framework within their organization and then embrace it to potentially double the value of their practice.

Are you set to use 2021 to rebuild and regain the value your practice may have lost through the pandemic? Register now to learn how!

LEARNING OUTCOMES:

• Understand how practice appraisals are actually calculated.
• Discover the Five Essential Metrics to track your recovery progress.
• Learn how to increase the value of your practice following a few simple guidelines.

Speaker: Dan Pisek, Principal & Marketing Advisor, Full Contact Marketing

Topic: Times Have Changed – And So Must Your Marketing Mindset

LEARNING OUTCOMES:

• Learn what the key covid-related changes in the dental industry are that drive changes in patient needs and expectations.
• Learn why traditional “pre-pandemic” marketing strategies may no longer be effective.
• Be able to re-evaluate your existing dental marketing program to assess if it is in or out of alignment with these changes.
• Learn how to update your marketing objectives and make the most of your marketing time and money.

Speaker: Dr. Stephen K.C. Ho

Topic: CVOS: YOUR DIGITAL DENTISTRY PARTNER

LEARNING OUTCOMES:

• Become familiar with the different types of digital equipment in the state of the art oral surgery practice
• Provide insight into the importance of proactive patient communication during this time of fear and uncertainty
• Learn how your marketing approach and the message communicated needs to be fluid
• Better understand the long-term opportunity costs of not focusing on communication now
• Outline a patient retention-focused communication-based action plan to start working on now

Location: Online

Audience: Surgeon, Oral surgeon, Maxillofacial surgeon, General practitioners, Dental assistant, Dental hygienist, Office Staff